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UXR Methods

Methods and Tools used for my research

01

Explorative

- Research strategy.

- Ethnography.

- Needs analysis.

- Ideation.

- Heuristic analysis.

- Interviews with stakeholders.

- User interviews.

- Competitive benchmarking.

- Literature review.

03

Usability

- Survey design.

- Screener design.

- Testing script design.

- Moderated & unmoderated research studies.

- Remote & in-person testing.

- Prototype design.

- UX writing testing.

02

Evaluative

- UX audit of B2C and B2B digital products.

- Synthesis of past research insights.

- Research participant targeting.

- Persona design.

- Authentic user flows meant to visualize moments when the system mismatches users' mental models.

- Sentiment analysis.

04

Communication

- Data-driven storytelling.

- Impactful decks which utilize inclusive design principles.

- Ideation workshops with internal stakeholders.

- UX research skills training sessions for organizations.

- Data visualization.

Tools

Maxqda, Atlasti, SurveyMonkey, UXCam, Tableau, Lokalise, WordPress, Webflow, Adobe Photoshop, Canva, Lightroom, Figma, Hootsuite, Google Adwords, Facebook Insights, Google Analytics, Html5, Scrum, Kanban, Trello, Jira, Monday.

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